Launched in the UK in October 2011, Harry Casino has taken off with great success.
Harry Casino is a British Online Casino with more than 130 different games to choose from; classic table games, slot machines and live casino with real dealers. Massive Jackpot games including the Jackpot slotmachine “Mega Fortune” which boasts the world’s largest online Jackpot payout of 10.2 Million Pounds (€ 11.7 Million).
Four Chairs’ brief was to promote this new site in a very competitive market place. Clever planning and buying was required here as, compared to many other betting sites, budget was more limited. Our “share of voice” is very small in comparison.
Time spent before and during the campaign has reaped rewards in a cluttered market place, reaching and surpassing all targets.