HPI was founded way back in 1938. They are looking to show all the products they have to offer in a branding and direct response strategy.

HPI’s services extend beyond just cars. They also provide HPI Checks for motorbikes, vans, HGV’s, tractors, even combine harvesters, as well as all other road-registered vehicles! they also provide caravan-related services, along with expert advice and tips that you would expect from HPI.

Four Chairs have placed four different ads across a breadth of channels. Also advertsied in main press and radio stations.